MARKETING NEWS
Omega releases animated 3D film for global campaign
Omega has released a 3D animated short film, which features the brand’s co-axial mechanical watch movement.
Tateossian launches Mother’s Day-inspired campaign
Tateossian has launched a Thanks Mum campaign for Mother’s Day, which features employees from the jewellery brand’s Head Office.
Kate Nash wears Piaget ring to launch of new album
Singer Kate Nash wore the Piaget Cupcake ring to the launch of her third album Girl Talk, on March 4.
-
Haydn Welch swims Ice Mile sponsored by Ice Watch
-
MyFlashTrash produces jewellery for impending Sony film release
-
Welsh brand gears up for the Clogau 12 Goal Challenge
-
Piaget sponsors independent film awards
-
Tresor Paris at London Fashion Week
-
Houlden Group to support members in 2013
-
QVC to host seven-hour gem programme
-
Festina partners with the British Rapha Condor JLT Pro Cycling team
-
Simon Carter sponsors Bradford City
-
Beyonce wears Garrard for tour ad
-
Ti Sento named as a Goodie Bag Partner at BRITs 2013
-
Tissot signs three year partnership with RBS 6 Nations Championship
-
Bulgari partners with actor Adrien Brody
-
Citizen Eco-Drive ties launch of Stiletto Blade watch in with event sponsorship
-
Chavin takes on global marketing and sales expert
-
Tresor Paris bus pulls into Peter Jackson the Jeweller
-
Guess Jewellery to launch taxi ad campaign
MARKETING ARTICLES
Juliet Rowe, freelance PR consultant
A consultant reveals the true side of PR in the jewellery industry
Put your story across: public relations
Whether you’re on a budget or poised for a blow-out, there’s a PR strategy that will boost your business profile and profits. Kate Donovan investigates
What's the story?: Stories behind brands
A brand’s most powerful selling tool is its background story, which can capture the consumer’s imagination to form a lasting bond. Kate Donovan shares some brand stories with happy endings
Deck the stores: Christmas store displays
Getting creative with windows and in-store displays will produce a jewellery winter wonderland that is sure to get customers spending this Christmas
Break out the bubbly: in-store events at Christmas
Drive sales this Christmas by raising a glass to Saint Nicholas with your customers, says James Knowles
PRODUCT NEWS
The works: Bremont
Bremont’s stylish new headquarters is a slice of the Swiss Jura in the British countryside, and the brand has plans to make its own movements there. Retail Jeweller gets the guided tour
Trollbeads launches Aurora Bangle
Trollbeads has launched a special, limited edition Aurora Bangle Set.
Georg Jensen grows its rose gold options
Georg Jensen will launch the rose gold, pavé-set Fusion collection and add rose gold options to its Magic collection.
Panerai launches Luminor Marina 1950 3 Days Automatic
Officine Panerai has released the Luminor Marina 1950 3 Days Automatic – the first from the watch brand to introduce a combination of the Luminor 1950 case, 42 mm diameter and a white dial.
Lord Alan Sugar wears Piaget Altiplano in teaser for The Apprentice
Lord Alan Sugar can be seen wearing a Piaget Classic Altiplano in a teaser for the 2013 series of The Apprentice.
Bremont wins HSBC Global Connections Regional Final award
British watch brand Bremont has triumphed as a winner of HSBC’s South West and Wales Regional Global Connections initiative, which seeks out the UK’s most innovative and forward-thinking companies.
-
Gold price slumps to lowest in two years
-
WatchWarehouse expands to accommodate growth
-
Arabel Lebrusan adds to wedding jewellery
-
Asprey Bond Street store given redesign
-
Bremont announces Basel 2013 launches
-
Baselworld 2013 App launches
-
Boss Watches to reward holes-in-one
-
Tomassa to make high street debut at Goldsmiths
-
Green + Benz and H&D join up to launch Design Your Ring online system
-
RJC certifies Ralph Lauren Watch & Jewelry Co
-
Gucci acquires dial company Fabbrica Quadranti
-
Geoff Whitfield to replace Jonathan Lambert as IRV chairman
-
Audemars Piguet supports TheDuke of Edinburgh International Award Foundation
-
Laing the Jeweller unveils Rolex Room and watch workshop
Editor's choice
The best of times: BaselWorld 2013
With luxury watch sales booming, the stage is set for an even bigger and better BaselWorld this year. Over the next 15 pages, we give you a tour of the expanded halls and our pick of the stands
Every man's choice: BaselWorld 2013
This year promises a rich variety of trends in men’s watches: retro, futuristic, classical, sporty, neo-Gothic… it’s all going to be at Basel. Alex Doak selects some of Hall 1’s finest
-
She's in fashion: BaselWorld 2013
-
Startups and upstarts: BaselWorld 2013
-
News analysis: Hallmarking update
-
Hand in hand: Henrich & Denzel and Green + Benz
-
Ancient beauties: Pearls focus
-
Online-only 5-minute Q&A with: Caratime's Anne-Sophie Mignaux
-
Online-only 5-minute Q&A with: V jewellery's Laura Vann
-
Awards special: UKJA judges' advice
-
Awards special: winner's story
-
Awards special: shortlistee's story
-
Awards special: judges' advice
-
Showing class: The Jewellery Show 2013
-
Trend spotting: The Jewellery Show 2013
-
Best in budget: The Jewellery Show 2013
-
Online-only 5-minute Q&A: Mads Kornerup, creative director of Shamballa Jewels
-
Two sides to the story: Looking back at diamonds in 2012
-
Making the cut: Looking back at coloured stones in 2012
-
Highs and lows: Looking back at gold and silver in 2012
