CELEBRITY ENDORSEMENT NEWS
Lord Alan Sugar can be seen wearing a Piaget Classic Altiplano in a teaser for the 2013 series of The Apprentice.
Tresor Paris sponsored the Best British Film category at the Empire Awards, which took place at The Grosvenor House Hotel in London on Sunday evening.
Grammy award-winning music artist Ne-Yo wore Tresor Paris jewellery after his recent concert in the O2 arena.
Singer Kate Nash wore the Piaget Cupcake ring to the launch of her third album Girl Talk, on March 4.
Online jewellery emporium MyFlashTrash.com has the official license with Sony to exclusively produce and sell the jewellery associated with the latter’s new film, The Mortal Instruments: City of Bones.
Piaget sponsored and co-hosted The Independent Spirits Awards, recognising actors, directors, producers and writers who create the best in independent film.
CELEBRITY ENDORSEMENT ARTICLES
Linking up with other carefully selected enterprises can catapult your business into the limelight and pay substantial dividends. Laura McCreddie reports
It was an appearance on The X Factor that put Kleshna’s work in the spotlight but this isn’t a tale of fame found overnight, as Laura McCreddie discovers
Carat* founder Scott Thompson has created a booming business out of ‘fantasy jewellery’. James Knowles finds out why customers have no qualms with the brand’s synthetic gemstones
Wayne’s World may have satirised brands but getting yours on a film or TV show can give business a boost. Laura McCreddie looks at how jewellery and watch companies are gaining exposure.
This month we celebrate 75 years of Retail Jeweller with a review of events and styles that shaped the industry over three quarters of a century
With film, music and art bewitching the jewellery industry, retailers really need to get a handle on culture’s cutting edge, says Sara McCorquodale
With luxury watch sales booming, the stage is set for an even bigger and better BaselWorld this year. Over the next 15 pages, we give you a tour of the expanded halls and our pick of the stands
This year promises a rich variety of trends in men’s watches: retro, futuristic, classical, sporty, neo-Gothic… it’s all going to be at Basel. Alex Doak selects some of Hall 1’s finest