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Backing new designers

One of my favourite things about this job is meeting new jewellery designers.

Much applause is due to the CMJ, which, with the support of the BJA, is introducing its members to new designers at its buying group meetings. Claire English (from the television programme High Street Dreams where she was mentored by Stephen Webster), Ana de Costa, Sarah Ho, Sarah Herriot, our very own UK Jewellery Awards winner Alex Davis and Francesca Sibylla Augusta were all there.

This is a great opportunity for the designers to see so many accomplished retailers, and also get some great feedback on what to do to make their jewellery more commercial and more appealing to buyers and consumers alike. Herriot says that attending the last buying meeting was invaluable in helping her create pieces at the right price point that were extremely wearable.

Back in London, I followed that meeting up with an interview with Joanna Dahdah. The 23-year-old grew up in both Paris and Lebanon, but came to Central St Martins when she realised she wanted a career in jewellery. You’ll read more about her in the next issue, but in the meantime, I just had to give you a sneak preview of some of her work, which I have totally fallen in love with.

Bye for now

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