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Picchiotti reveals new booth location at Baselworld

Fine jewellery brand Picchiotti has opted to change its booth location at this year’s Baselworld watch and jewellery show.

To celebrate its 50th anniversary, Picchiotti will move to Hall 1.1, stand D71, to ensure it is “in the heart of the show” to give “greater emphasis to our celebration”.

Visitors will be able to see an exceptional high-jewellery piece, created especially for the brand’s 50th anniversary.

Picchiotti will also launch a new book, Picchiotti: The First Fifty Years, written by esteemed jewellery historian Vivienne Becker.

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