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Deadline for IJL’s Editor’s Choice fast approaching

There are just 18 days left for International Jewellery London (IJL) exhibitors to enter this year’s Editor’s Choice awards.

The deadline for the competition, now in its eighth year, is May 9 and this year’s awards sees the introduction of two new categories including one for watches – called A Moment in Time – and also one called German Style, in association with IJL’s German Market Focus at this year’s show.

All IJL exhibitors are invited to enter now via the IJL website at  www.jewellerylondon.com/editorschoice.

Exhibitors can nominate their collections for any of the seven categories, with judging taking place in May by luxury communications consultant and Financial Times contributor Claire Adler together with IJL event director Sam Willoughby.

Willoughby said: “The Editor’s Choice Awards are hotly contested and viewed as a valuable accolade by the industry. The categories encompass every sector of the show and the benefits of winning are really significant - prominent show exposure, great PR coverage both before and at IJL, and a prestigious award on the winners’ stands.”

IJL

IJL

IJL

Adler added: “Judging the IJL Editor’s Choice annual jewellery design competition is a privilege. Many of the winners have gone on to scoop further industry recognition, something we are very proud of at IJL.

“At a challenging time for the jewellery industry, winning a competition is a great bonus for companies, helping them to capture the attention of both press and consumers.”

The seven categories are:

• German Style - NEW - A jewellery piece from a German exhibitor at IJL evoking impeccable German craftsmanship and design

• Watches - NEW - A Moment in Time -  A contemporary watch likely to make an enduring mark on the UK’s expanding watch sector

• Most Innovative New Collection - Applicants are invited to submit five to six pieces from the same collection for consideration for this special award. The winning collection will be featured on the IJL Catwalk

• Commercial Vision - A piece or collection produced in volume that demonstrates thorough research of the target market and current trends -destined to become a best seller

• Visual Impact - A show stopping piece or collection that photographs well and will look good on the page

• Overall Originality - A truly unique piece or a collection which highlights the talents of the designer

• Technical Excellence - A piece or collection that is worked with technical innovation or a rarely used technique, resulting in a thought provoking piece

IJL 2016 takes place at London Olympia from September 4-6.

 

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