UK-based packaging company Talbots has reported strong feedback from customers following the launch of its new rose gold packaging at the Jewellery & Watch show in February.
The company showcased both its Ready Made and Tailor Made bespoke designs at the show, along with bespoke consultations being undertaken by the brand’s managing director, Julie Fowler-Drake. Complimentary box bag packs were handed out to visitors at the trade event, along with VIP first order vouchers. Talbots has reported a surge in orders and sample requests following the Birmingham show and says ‘they see this success as a sign of the year to come.’
The new rose gold shade offers customers an on-trend alternative for bespoke personalisation, says the packing company.
Fowler-Drake said: “I’m thrilled with the response that we have received to our products, new launches and service innovations at this year’s Jewellery & Watch Birmingham. At Talbots we’re always looking for proactive ways to innovate and come up with solutions for packaging needs, and the feedback and order spike that we have received is proof that we’re doing right by this ambition.
“We want to lead the industry and be at the forefront of opportunities to enhance our customers’ brands and transform the jewellery industry. It’s the attention to detail and creativity that makes Talbots different – the continuation of work that culminates in the creation of simple, elegant, beautiful, branded packaging solutions paired with modern service principles is an absolute priority for me in 2017, and Jewellery & Watch was the perfect kick-off point.”
Key account manager at Talbots Rebecca Ager added: “I received some incredibly positive feedback from visitors while at the show and it was wonderful to meet the customers that I speak with day in, day out.
“Everyone that we spoke to while exhibiting at Jewellery & Watch was really enthusiastic and excited about what we have to offer here at Talbots. I’m very proud to have been part of this successful event and it’s so special to be working with such great products.”