Companies are being encouraged to book now for Retail Jeweller’s newly-launched one-day training courses held in conjunction with industry trainer and consultant, Jo Henderson.
There are six courses running throughout the year, with the first taking place on Tuesday May 15 and places are already filling up fast.
The details of all of the courses and corresponding dates are outlined below.
These are open to anyone from new starters all the way through to business owners. Four of the courses are aimed at retail and the other two at designers/brands/wholesale.
They are all one day and will take place at Retail Jeweller’s head office in London.
COURSE 1: Tuesday May 15, 2018
Maximise your sales and customer loyalty by delivering a top-class customer journey
A workshop day with plenty of ideas and motivation to ensure everyone who attends comes back brimming with ideas.
This course is aimed at all levels of staff from new starters right through to managers and owners.
COURSE 2: Monday June 18, 2018
Grow your bridal and fine jewellery sales with confidence and care
Selling engagement rings, wedding bands and precious jewellery is the foundation of many jewellery businesses. It also encourages huge loyalty and repeat custom as well as the potential for amazing add-ons.
This workshop will examine the sales journey and service of selling such special and emotive pieces. We will also consider the confidence needed to build trust and rapport between you and your customers as well as practical product knowledge in relation to selling precious metals, diamonds and gemstones.
Aimed at any one selling fine and bridal jewellery or wishing to progress to this. Also aimed at those who may have been on the shop floor for years who may have lost confidence in this area or managers/owners who want to learn how to up skill their teams in this arena.
COURSE 3: Tuesday August 7, 2018
Visual merchandising and display tips to stop your customers in their tracks and grow your sales
Engaging displays will not only get your store noticed but, more importantly, they will grow your sales.
This practical workshop will give inspiration and ideas as well as hands on practice. We will look at full store schemes and window design as well as VM planning for the year. We will also do hands on building of displays and cover all the do’s and don’ts.
Aimed at anybody who has an interest in their store looking better from beginners right through to those who need refreshed enthusiasm or new ideas.
COURSE 4: Tuesday September 11, 2018
Bring your numbers to life; learn to coach and motivate your staff to grow your sales
Often businesses either shy away from monitoring their numbers or they monitor them constantly but don’t always use them in an encouraging and motivational way.
This session will be effective wherever you may fall on this scale. Learning to be a coach is about encouragement and support and helping your team to grow and succeed. Understanding how to read the Key Performance Indicators (KPIs) in your business and coach with that information can take your business to the next level and grow sales and profit.
Aimed prominently at sales managers, store managers and business owners. To have attended the customer journey workshop prior to this would be beneficial although not essential.
COURSE 5: Tuesday October 9. 2018
Growth and strategy planning for emerging designers and brands
For designers or wholesale brands
Aimed at anyone wanting to grow their brand’s reach in the jewellery industry.
COURSE 6: Tuesday November 6, 2018
Successful sales techniques; the 9p’s of profitable prospecting
For designers and wholesale brands
Growing wholesale jewellery and watch sales is possible in all climates with the right attitude and strategy. This practical workshop will cover prospecting, replenishment strategies persistence and positivity.
Aimed at all business-to-business jewellery sales people, from new starters to experienced team members, who are looking for a fresh perspective.
The courses: What you need to know
Cost: Courses cost £200 per person, unless you are booking for more than one person or more than one course, in which case the price drops to £150 per person/per course.
Timings: Courses will run from 9.30am for a 10am start and will finish at 4pm. Lunch will be provided.
Venue: Retail Jeweller, 4th Floor, Telephone House, 69-77 Paul Street, London EC2A 4NQ
Booking: To book on to a course, please contact Emily.Mills@emap.com