The UK’s first jewellery rental subscription company, Glitzbox launches this April.
Created by jewellery consultant Tamsin Ivy, who previously started out in advertising before moving into the jewellery industry working with independent brands and online retailer, Notonthehighstreet.com.
Ivy explained: “my aim is to bridge the gap between online and offline sales for jewellers and designers.”
Through the service, subscribers will receive three curated pieces of jewellery from designer-makers every month to borrow and wear. At the end of the month, the customer will be able to either purchase or return the jewellery pieces.
Glitzbox’s intial launch will offer a selection of fashion and fine jewellery, with items ranging from £50 to £250 per piece. Long term, the company plans to launch higher priced boxes and services.
“We are the first platform of our kind in the UK and I really believe there will need to be a mind-set shift in the industry as millennials become some of the biggest spenders.
“The ‘sharing economy’ trend will provide a great alternative to fast-fashion and throwaway jewellery. I am on a mission to introduce consumers to an exciting way of discovering independent designers and hopefully encourage them to understand the value of quality jewellery,” said Ivy.
For more information, visit glitzbox.co.uk .