Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

Sophie Harley's Algerian Love Knot necklce shot her to fame after featuring in Casino Royale and Quantum of Solace

The big picture: product placement

Wayne’s World may have satirised brands but getting yours on a film or TV show can give business a boost. Laura McCreddie looks at how jewellery and watch companies are gaining exposure.

Already paid? Activate your digital account now

Access a limited number of articles plus get customisable email alerts. Sign up for guest access